Boosting of Facebook account

Our challenge is how to prepare a successful strategy for posting on the social network Facebook and consequently increase the visitability, engagement and traceability of our site.
Company name Prizma Foundation
Country Slovenia
Economic Sector Other
Contact Person - name and surname Aljaž Brodnjak
E-mail address a.brodnjak@fundacija-prizma.si
Company website

https://www.fundacija-prizma.si/

Sector of the Challenge Digital technology
Underlying problem(s) or opportunity/ies Our challenge is how to prepare a successful strategy for posting on the social network Facebook and consequently increase the visitability, engagement and traceability of our site.
Reason for facing this particular problem or opportunity Since we are not familiar with the trends in this area and the lack of time.
Evidence to support the problem or opportunity Small number of visits and follow-up of the Facebook page of the PRIZMA Foundation.
Skills and competencies needed to solve the problem or seize the opportunity (i.e., the company’s “Challenge”) Information and data literacyCommunication and collaboration Digital content creationProblem solvingCommunicationCollaborationCritical ThinkingMotivation and perseverancePlanning and management
Expected result(s) or impact of the solutions to the company’s “Challenge” to be proposed by the students Preparation of a successful communication strategy of the Facebook page of the PRIZMA Foundation Foundation, that will attract more profiles and engagement to the page.
Availability of company mentors (START date) 01/03/2023
Availability of company mentors (END date) 31/05/2023
Availability of company mentors (n. of hours) 2
Challenge size and scope No, the company would like to keep this a local project
Maximum number of groups of students More than 3
Deadline for expression of interest 31/03/2023
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