Sonda 2.0

We are looking for a new business model in the promotional products sector to skip high competition, fluctuating costs and low availability of products
Company name Sonda
Country Italy
Economic Sector Other
Contact Person - name and surname Marco Agostini
E-mail address marco.agostini@promozionalisonda.com
Company website

http://promozionalisonda.com

Sector of the Challenge Other
Underlying problem(s) or opportunity/ies The market of promotional and garments goods is facing problems in terms of sourcing. Higher costs of products, due to the increase of raw material (cotton for example) and fluctuating costs of imports. The delivery time requests from customers is getting shorter. There is a strong competition between all the actors involved supplying goods (ecommerce websites, communication agencies)
Reason for facing this particular problem or opportunity Our company is fully involved in the situation above described. We want to exploit the possibility of enlarge our services, not only physical goods but digital solution. We have to find more sustainable solultions to present to our customers. Firstly the way to present our approach to the customers.
Evidence to support the problem or opportunity Customers are always searching for new products, cheaper and unique.
Skills and competencies needed to solve the problem or seize the opportunity (i.e., the company’s “Challenge”) Communication and collaboration Digital content creationCreativityPlanning and management
Expected result(s) or impact of the solutions to the company’s “Challenge” to be proposed by the students New way to approach our customers
Availability of company mentors (START date) 03/09/2023
Availability of company mentors (END date) 22/12/2023
Availability of company mentors (n. of hours) 2
Challenge size and scope No, the company would like to keep this a local project
Maximum number of groups of students 1
Deadline for expression of interest 31/07/2023
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